Rob Black’s Winners & Losers: Future of sports

Tech Trends

SAN FRANCISCO (KRON) — On today’s edition of winners & losers, financial expert Rob Black gives info on which sport is winning amongst the youngest generations.

Black said soccer is the top sport for Gen Z, and second for the kids born after 2013: Generation Alpha.

However, a study finds that overall sports appreciation has declined from the Millennial generation to Gen Z, but 53% of the latter still considers themselves sports fans.

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