The study was based on auto loan inquiries made with lending tree for the past two years, and found that Bavarian Motor Works (BMW), representing 17.5% of all inquiries, is the most popular luxury car make, followed by Tesla, which was headquartered in the Bay Area until recently.
Some 39.5% of San Jose’s auto loan inquires were for luxury makes. That’s neck and neck with No. 2 San Francisco, where 39.4% of the requests were for luxury makes. Los Angeles came in third, at 39.4%, and Miami was the city outside of California that was highest, at 35.1%. San Diego was No. 9 on the list, with 30.3% of inquiries.
None of the bottom ten metros for luxury auto loan inquiries were in California, which was No. 1 of all states, with 32.4% of all auto loan inquiries being for luxury makes (though there was a higher percentage in the District of Columbia).
Mercedez-Benz was the third most popular luxury car brand, followed by Audi, Lexus, Cadillac, Acura, Infiniti, Land Rover and Porsche, but the top two models were both Teslas: Model 3 and Model Y.