SACRAMENTO, Calif. (AP) – California voters will decide a ballot measure this November that would give them more power over how companies use their data.
It’s an extension of a landmark privacy law passed in 2018 that took effect Jan. 1.
Thursday is the deadline for initiatives to qualify for the Nov. 3 ballot.
Voters will also decide whether to roll back a law limiting taxes on businesses and whether to exempt ride-share services from a new state employment law.
The consumer privacy measure would create a new state agency to oversee enforcement of the law and further restrict what personal data businesses can share.
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