Motive behind murder of millionaire tech executive was robbery: authorities


SANTA CRUZ (KRON) – We’re learning more about a kidnapping and murder in Santa Cruz.

The Sheriff’s Office confirms the motive was robbery.

Investigators found the body of 50-year-old Tushar Atre off Soquel San Jose Road on Tuesday.

Atre was an entrepreneur and the owner of Silicon Valley corporate website development company Atrenet.

Police say he was kidnapped from his Pleasure Point home.

The Sheriff’s Office is not disclosing if any arrests have been made.

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